As you may have read earlier I've been the happy owner of a Nook Color for quite a while and quite enjoy it so far. Earlier today I flashed Gingerbread 2.3.3 onto it and it runs pretty smooth. For those yet undecided or those not into flashing ROMs and living with some bugs, Barnes and Noble has finally opened the Nook Color to developers before the rumored Froyo update this summer. Sure, you can enjoy the full market within most ROMs, but if you're into stability the announcement should bring a bunch of apps to the B&N "storefront". More details past the break.
B&N cites the following perks to the developers program:
- Exclusive access to an expanded set of development resources to facilitate your app deployment – including access to “developer mode” for your NOOK Color, app signing tools and access to private forums and support resources
- Ability to submit your app for distribution through the Barnes & Noble storefront
- The opportunity for your app to be showcased and merchandised on-device, online and in more than 1,300 retail locations across the country
An estimate of sales from last months puts the Nook Color at 3 million units sold, or about 50% of the non-iPad tablets sold in the US. That's not a negligeable number. Furthermore, I will venture to say that, considering the Nook Color is B&N's third eReader and a success beyond their wildest dreams, there may or may not be more hardware to bear the Nook name in the future. Developers may want to get in the good graces of B&N early and consumers that have access to it may want to take a closer look at the little tablet that took the US by storm.