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Feb

7

Xperia Play and Motorola XOOM Ads Shown During Super Bowl

by Douglas Carter on Feb 7, 2011 3:33:20 PM — read 1,352 times

 There have been snippets of two advertisements for the Xperia Play and the Motorola XOOM on the web for awhile, but yesterday, the videos in their entirety were shown. For those of you who are not fans of American football and weren't watching yesterday (myself included), you can check out the videos of the devices after the break, as well as a Best Buy ad for the XOOM.

A picture of what appears to be a Best Buy ad was sent to Engadget which lists the device's price at $799 USD and confirms the release date to be February 24th. Readers who look carefully at the image in the teaser will notice that in the advertisement, below the picture of the XOOM, are the words "To activative WiFi functionality on this device, a minimum of 1 month data subscription is required, which will cost at minimum, $20.

This likely means that consumers will have to buy the XOOM on contract if they want to use the Wi-Fi ability, but in all likelihood, I wouldn't be surprised if they just didn't sell the devices to people without a contract at all. While this move is likely upsetting to much of the community, this stance is supposedly not new, as some individuals have commented that the Galaxy Tab was also sold in a similar fashion.

There are some doubts about the legitimacy of the advertisement due to the "activative" spelling mistake inside the ad itself. Any way you look at it though, $800 is a lot of money to put down on a tablet, regardless of how good its performance is.

Below are the video advertisements for the Xperia Play and Motorola XOOM which aired during the Super Bowl:

Head over to this Motorola site for more official information on the XOOM.

 Image from Engadget

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