I've been doing different kinds of marketing things lately. Overall, I've just been active in social media, mainly in Twitter, but Facebook and G+ as well. It's hard to say what exactly is the cause, but in few weeks, both my apps have had a significant increase on their installs. You can check the "last 30 days" graphs yourselves: https://play.google.com/store/apps/d...ythmsheep.free https://play.google.com/store/apps/d...apefitter.free

So what have I done? I've done different fun campaigns that are more or less related to my games or Turska games.
I made a "Free sheep present" campaign that you can see here: http://www.turskagames.com/present.html You get the idea if you check the page, but basically, I will draw a handmade picture of a sheep to anyone who asks for it. I also tried to promote it in reddit: http://redd.it/15tkqx and got a lot of traffic to my site (in my scale) as you can see:


I also made some (sarcastically) modified inspirational quotes with sheep images (see them here: http://www.facebook.com/media/set/?set=a.267173933409256.63355.136752433118074&type=3) and I've been spreading them in Twitter when appropriate by answering to peoples' tweets with them. This doesn't actually promote any game, but it's just something to give Turska Games some visibility.

I also made a clay animation about a sheep and posted it to youtube: http://www.youtube.com/watch?v=IR_CMH8K5qg and Funnyordie: http://www.funnyordie.com/videos/f1eec577dc/how-to-make-a-sheep-82-simple-steps

And the latest campaign is a little birthday contest for Shape Fitter's 1 year journey: http://turskagames.blogspot.fi/2013/01/shape-fitter-birthday-contest.html

None of these have been a huge success by themselves, but I believe that all this has definitely been worth it. Also, my motivation to do stuff like this is to do something that (at least some) people would find funny or interesting regardless of the fact whether they play my games or not.

However, I haven't been that successful on getting many followers in social media as you can see:
https://twitter.com/turskagames
http://www.facebook.com/TurskaGames
https://plus.google.com/112288933234292416890/posts
http://turskagames.blogspot.com/
http://www.youtube.com/user/turskagames

Nevertheless, Twitter is the media I've been most active with and there are the most followers also.

What app review sites have you contacted?

Here are some of the popular ones (based on Alexa rank):

Name (Alexa Rank)
Android Central 2,677
App Brain 5,715
Android Police 6,298
Phandroid 9,366
Android Community 9,420
Apps Zoom 9,551
Android and Me 13,560
Talk Android 18,058
Android Tapp 37,725
Android Guys 46,789
Tapscape 60,848

Hope it helps!

Thanks for the list Patrick! I've contacted most of them, but there are few that I haven't yet, so let's see if any of them would like to make a review