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Home Court Advantage: Nexus 7 Now Advertised on

Steven Blum

If you're looking to reach consumers, you'd be hard-pressed to find a better outlet than Google's very own homepage.

What is usually ad-free space under the Google search bar was transformed today into an ad for the Nexus 7 tablet, which bounces up from the bottom of the search page before it rests right under the search bar with the tagline: "The playground is open. The new $199 tablet from google." The move that could earn Google hundreds of thousands of tablet orders by the end of the day.

I mean, think about it: where else do hundreds of millions of people go to when they're trying to search for something? Add an ad to that page and presto: instant money. is the world's most famous web address and you better believe they're going to use their home court advantage while they still can. With Apple's iPad Mini and Amazon's Kindle Fire 2 right around the corner, this just may be the Nexus 7's only time to shine.

Google probably won't release sales figures for the Nexus 7 which take into account the advertising "upgrade" (to say the least), but if they did, I'm sure we'd already see a rise in orders after this move.

This is only the third time Google has ever advertised for one of their products on their homepage – they've also advertised the Nexus One, Chrome and Google+. 

In other words, the Nexus 7 means a lot to Google – and it shows.

(Top photo:

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  • CJ Brown Aug 29, 2012 Link

    Google has various ways to advertise & sell their merchandise (from Tablets to Smart Phones) & they can take advantage of the front page of Google Search, Google +, Google News, etc ....

    Free 2 Day shipping wouldn't hurt (or free pick-up from a license store such as Best Buy, Fry's, etc) ...

    This is a WIN for Consumers (securely make a purchase & have it in your hands within days - or the same day - without having to waste time traveling & searching online)


  • Steven Blum Aug 29, 2012 Link

    I'm just going to leave this here..

  • Eric McBride Aug 29, 2012 Link

    You think that's air your breathing now?

  • Manu Dibango Aug 28, 2012 Link

    welcome to the real world...

  • Steven Blum Aug 28, 2012 Link

    this is the internet.

  • Chin Wei Yeap Aug 28, 2012 Link

    what is this ?