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[Video] Galaxy Note and David Bekham – A Musical Duo

Steven Blum

I'm not the biggest David Bekham fan in the world – in fact, quite the opposite – but the following Galaxy Note promotional clip from Samsung featuring the famous football player will, I think, be quite successful. In the commercial, Bekham plays Beethoven's classic "Ode to Joy" on a musical goal wall. Take a look:

Now my main qualm with this ad is that it says next to nothing about the Premium Suite it's advertising – the set of new features included in every Galaxy Note ICS update. Really, the Suite is hot property. You've got 8 new templates for doodling, 3D greeting cards, line-correction software and more. But the people who watch this commercial will have no idea.

Apple always shows its best features in ads; Samsung, not so much. I thought this marketing strategy was changing but it looks like it hasn't. But going the celebrity route will also probably pay off. Good for Sammy.


Much more disappointed, haven't expected it !