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Who's to Blame for Nexus 4's Collosal Failure?

Steven Blum
9

Folks across the world have been waiting months to be able to purchase their Nexus 4 devices, but LG seems to think the supply chain is moving along just fine. According to an official who spoke with the South Korean newspaper Choson Ilbo, production is moving along as planned at the company's Pyenongtaek plant and there is no supply issue.

Except, of course, there most DEFINITELY IS. When no one is able to purchase your phone online because it is perpetually sold out….yeah, I'd say that's a minor supply issue.

But before you go and blame LG for everything, it's helpful to remember that Google has consistently botched launches of their Nexus devices since time immortal. The company received the same criticism when they tried to sell the Galaxy Nexus. Today, 70% of Google Play products are consistently sold out most of the time, including Samsung products, accessories, etc. Google too seems to be really, really bad at predicting consumer demand.

All of this has got to make you wonder whether Google will continue with their policy of using third party OEMs to produce Nexus devices, now that the company owns Motorola. I'm guessing Google will choose Motorola to make the next Nexus device, but I'm not sure it'll matter, since they seem to be so bad at pumping these out in time.

It's one thing to have a temporary sell-out. But the Nexus 4 has been consistently sold out for over two months. This is an absolute disgrace. Google Play is a huge failure and until Google realizes this and takes steps to prevent it from ever happening again, no one is going to take these Nexus devices seriously.

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Comments

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  • Lawana Walker Jan 15, 2013 Link

    IT DOESNT MATTER TO ME

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  • Glostermeteor Jan 15, 2013 Link

    Nor me, I'm about to get an S3....

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  • Jack Strauss Jan 15, 2013 Link

    Couldn't agree more. Google just needs to outsource selling of Nexus devices to someone competent - Amazon!

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  • Greg Martinson Jan 16, 2013 Link

    Being a G2x owner, the LG part does not surprise me a bit...

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  • Matt Searle Jan 16, 2013 Link

    My contract expires this weekend, so I was planning to get a Nexus 4 and move onto a SIM only deal.

    Apart from not being able to get hold of a Nexus 4 (unless you want to pay a premium by buying from ebay).

    So, now I'm weighing up an S3 vs HTC One X+ vs waiting for the S4 - looks like Nexus is a great phone, but it;s out of the equation now.

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  • themba lukhele Jan 20, 2013 Link

    i wnt the new nexus so am being unsure now if anything wl go wrong on it

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  • themba lukhele Jan 20, 2013 Link

    i wnt the new nexus so am being unsure now if anything wl go wrong on it

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  • CJ Brown Jan 25, 2013 Link

    I would've looked into the Nexus 4 if -


    A) it was available for purchase offline vs online only


    B) there was a no contract carrier willing to accept the Nexus 4


    C) better customer support from Google



    Google & LG truly f'd this one up (they could've sold so many under Cricket - Boost - Virgin Mobile - Metro PCS) & its their loss (not mine) ! Whomever was responsible for this screw up needs to be shit canned from their job(s) ...

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