How can I market my app?

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Jun 21, 2013, 9:45:40 AM via Website

Nice Post and lovely discussion Thanks for writing this post...I really liked it a lot..

Admin edit: **do not use our forum for your own promotion**

— modified on Jun 21, 2013, 10:17:55 AM by moderator

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Oct 30, 2013, 3:42:34 AM via Website

Try Appcrazi to market and expose your apps. It's free and it works. They focus on online mobile app marketing:

— modified on Oct 30, 2013, 3:43:03 AM

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Oct 30, 2013, 1:05:40 PM via Website

Thank you for all the information! Learned new things today!

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Nov 7, 2013, 8:27:17 AM via Website

This is very important topic "How can I market my App" I would recommend you best GTM Market Strategy And a Product Roadmap For promote your app.

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Nov 7, 2013, 10:38:34 AM via Website

Hi Gugys,

I do have some suggestions to marktet your app.
Here are some suggestions I read from a post recently, I think it will be helpful for you.

1 Optimize the app title and keywords. When people are looking for apps in app store, they prefer to search some keywords like shooting game, office software and etc. Optimize the title of your app’s title and description is the first thing you should do after you have developed your app.

2 Make an explainer video for your app. Making an explainer video is a very cost and effective app marketing strategy, because it constantly increase the conversion rate of your app. 70% of people prefer to purchase or download app after watched a video, they are also more satisfied than those who didn't. Because a video could give the user an effective preview of the app, to help they understand an app before they actually own it. There are many great app explainer video service providers such as, and etc.

3. Start a blog. This is free and quite effective as well. You may announce and update the news of your app, your company and your team in your blog and you will be able to build great publicity for your own organization. The reason is simple, every people love stories.

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Nov 16, 2013, 2:33:44 PM via Website

Hey dude which kind of app do you have??

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Nov 20, 2013, 8:18:03 AM via Website

The best way to market mobile app is third-party endorsements. Try to get it reviewed from tech bloggers, press coverage and word of mouth should be the preferred avenues.
And most important, pay keen attention to reviews posted by the users of your application and work hard over your application in case of negative review.

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Nov 28, 2013, 5:28:47 AM via Website

I published a free game a few days ago only 10+ people installed.

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Nov 28, 2013, 7:22:50 AM via Website

You can take a help of social community at where million people is existed. So more and more people is taking an interest in your app and buy it.

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Jan 15, 2014, 11:54:28 AM via Website

The Kumbu Dev Team
Hello, I have a small app in the Android market. Its been there for a while now (about 3 months).

Unfortunately, the sales numbers have not been very good. Less than 10 people bought the app in those 3 months. My team's marketing strategy as been simple: posts on Android forums. At this moment we can't afford buying advertisement, because these kind of numbers don't seam very promising.

I've tried lowering the price (it's selling at 1€ / 1.3$ right now) but that didn't have much effect (only one sell in about 3 weeks at this lower price).

There's a lot of competition for our app (even free apps) but I think I've got a quality app and I was expecting getting better business at this point.

We have been updating the app with new features and bugfixes.

So does anyone have marketing tips for us?

Thanks for your comments.

(And here's the app )
Yes it absolutely true. There are many apps coming now a days and I can suggest VP marketing on demand, they provide free go to market plan, go to market strategy and a product road map that will help in business development and market strategies as well. It is worth to spend time on VP marketing on demand.

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Jan 21, 2014, 6:55:40 AM via Website

Have you tried submitting your app to different app stores? There are a ton of other app stores out there apart from Google Play and Amazon. China has a massive Android market but Google Play is blocked there.
There's a tool by InMobi called AppPublish that allows you to upload your app to all these stores with a single click. Maybe you can try that out. It'll certainly widen your market and get you more downloads.

ps: Do make sure you have some sort of localization when you're submitting to app stores in the far east. Its totally worth the extra effort.

— modified on Jul 25, 2014, 12:02:10 PM by moderator

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Jan 24, 2014, 10:47:14 AM via Website

If you have other apps you can try house ads if your ad netkow support it.

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Jan 29, 2014, 11:27:05 AM via Website

Go To Market Strategies is a sales and marketing resource center that your app business to achieve big aspirations with limited budgets by delivering app templates.

— modified on Jan 29, 2014, 11:27:56 AM

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Jan 31, 2014, 7:45:44 AM via Website

Well in addition to free apps, its good to know what the user is looking for. What do they like about your app and what don't they like. Have you surveyed your current users to see what they like or don't like?

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Feb 15, 2016, 10:49:24 AM via Website

Your mobile app doesn’t have to be just an extension of your website or anot[h][1]er version of your onl[i][2]ne store th[a][3]t would be of interest to only your current customers.

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Feb 15, 2016, 11:35:19 AM via Website

Here are the 5 tips:

Blogging on Sites: Be generic and precise, but don't forget to add your link in that blog, ask your friends to reply to that blog eventually it may reach many.

Social Networking: This is very easy and the most influencing way to market. Post your Games, Apps and even blogs (promotional materials) you have created and Videos if any, about your game. But be cautioned do not spam in social media else you may get blocked.

Forum Posting: One of the organic and traditional marketing is forum posting. Post your promotional materials in forums and discussions. Again do not spam in the forum as it may irritate the users and may lead to negative review.

Video Marketing: [Create a video about your App][3] or Game and make a Youtube channel. Promoting this video creates a vision within users and may last long within them.

Review Sites: It is also important for others to review your game. The review sites will be best suiting for reviewing your game, there are both free and paid reviews. Choose paid reviewing if you want the same.

  • Forum posts: 34

Mar 7, 2016, 8:34:03 AM via Website

Follow these steps and hope you could get in business.

Paid advertising – display, search, native.
Public relations – to earn press, blog coverage.
Owned media: digital – CRM, email, SMS, social media.
Owned media: physical – brochures, packaging.
Shared media – social media, email, SMS.
Search engine optimization/App store optimization.

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Apr 19, 2016, 2:16:36 PM via Website

It’s not a “secret recipe,” and probably not e[x][1]haustive (but we are doing our best to make it so). Each app is different, and so should the marketing strategy. But it’s a good starting point and gives you options that you can experiment with.