5 Tips to promote Apps and Games for free

These are great tips and they all work. I want to say that in addition to this you can increase the number of subscribers on your social media pages. This will increase the number of sales. You can do different promotions. It's very attractive for customers.

Thanks for sharing the tips. It's helps our company for promoting the business.

mmm, thanks for the tips

App Store Optimization – Keywords & Reviews.
Social Media – Building a Community, Pushing Out Your Message.
Paid Advertising – Click to Install.
Public Relations – Launch, Release, and App Reviews.
Networking – Word of Mouth, Target Audience.

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Many thanks!

Thanks for sharing your tips!

Hello Karthick Chandrasekaran,

The points you have mentioned for app and games promotion is really good and also I am following to promote my apps, but the main challenge is increasing downloads of app and games. i have also run paid campaign for my app Talligence a intelligence reporting tool for Tally data, but not getting the download number i want.

do you have any specific idea to increase the download number of apps?

I have also optimized the title and description of the app by adding appropriate tags in.

all comments are appriciable!

1. Send your game to several publishers
2. Beta ready and soft launch
3. Work on your ASO
4. Send your game to several stores
5. Run paid campaigns in social media: Facebook, Instagram, Messenger…

Great Points very useful

Really good tips on promoting apps and games for free. I work for the Softwareistic Company (software development company) as a marketing executive and tips like these is exactly what I was looking for. I will definitely put them to use to promote their android app development services. Many thanks.

Work on your ASO
Display network add
Send your game to several store

Here are curated tips you need to keep an eye to make sure your app is marketed in right way !
1. Define the right channels for advertisements
2. Are your Segmentation and Targeting done correctly
3. Improvise the ad copies by doing proper optimization
4. Use Retargeting to Maximize the Conversion

Everyone can benefit from these ideas, but novices especially. and I'm just starting. Could you also please send me a private message? so I may advertise my apps. because I lack the funds for a paid promotion. Cmolds are a team configured to achieve satisfaction by helping our customers take their startups and SMEs to the next level.

I agree.

Thanks for the quick tips!

Utilize Social Media Platforms: You can use various social media platforms to promote your app or game for free. Create accounts and pages on several platforms, such as Facebook, Twitter, and Instagram, and post regular updates to promote your app or game. Engage with users to create buzz around your product, and use hashtags to give your posts more visibility.

Leverage influencers: Reach out to influencers in your relevant industry and ask them to promote your app or game. Offer them incentives in exchange for their help, and make sure you select influencers who are best suited for your product.

Review Exchanges: Look for an app or game review exchange websites, where you can directly trade reviews with other developers.

Optimize Your App Store Listing: Make sure your store listing is filled out with relevant keywords, complete with descriptions and screenshots that accurately represent your app or game. It's also important to keep your app or game up-to-date with the latest version.

Cross-Promotion Networks: Joining a cross-promotion network allows you to pair up with other app or game developers to cross-promote each other's products.

The best place to promote game is place where your target audience search for or can get info about games.

Promoting apps and games for free can be challenging but is essential for reaching a wider audience. Here are five tips to help you effectively promote your apps and games without spending money:

1. Leverage the power of social media platforms to connect with your target audience. Create engaging and shareable content related to your app or game.
2. Optimize your app's presence on app stores by focusing on App Store Optimization (ASO). Use relevant keywords in your app's title and description, include appealing screenshots and videos, and encourage positive reviews.
3. Create high-quality and valuable content related to your app or game. Start a blog, create video tutorials, or produce engaging infographics. Share this content on your website, social media, and relevant forums or communities.
4. Identify influencers or bloggers in your app or game's niche and reach out to them for collaboration. Influencers often have a loyal following, and their endorsement can significantly boost your app's visibility.
5. Implement a referral program to encourage your existing users to promote your app or game. Offer incentives, such as in-app rewards, discounts, or exclusive content, for users who refer friends or share the app on social media.