How to promote app in Google Play Store? - as a newbie

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  • Forum posts: 13

May 17, 2017, 12:16:01 PM via Website

Only uploading an app on google play store and just making a landing page can't promote an app of google play store. It needs to promote. Just making a facebook, google page and sharing don't reach more people. How can I get promoting an app in a freeway and viral as a newbie?

I want to know free Promoting methods of and android play store app.

Can any one help me!! To describe more clearly

  • Forum posts: 1

May 18, 2017, 5:05:17 PM via Website

Hi Majbahul Islam
If you don’t have ad budget and you consider yourself as newbie at publishing I advice you to make a good app store optimization first.

There are few simple steps only for a good start.
- You should no over-use keywords in your app name
- Icon and logo should be rememberable, and associated with your products/services.
- Make good description for each screenshot
- Make short demo of your app. (30s video)

Also don’t forget to create app’s social media pages and manage GP reviews.

The best tools that will help you with ASO:
ASOdesk - very convenietnt to manage your Google Play positions, many useful competitors insights;
AppFollow - collects and analyze store feedbacks;
MixPanel - many useful metrics. Retention rate, conversion funnels, etc.

I'm new on this forum, but feel free to ask me if you will have google play optimization questions.
Have a nice day!

— modified on May 18, 2017, 5:06:57 PM

Cody Traversmajbahul i.

  • Forum posts: 23

May 22, 2017, 2:27:35 PM via Website

Use blogs and forums it's simple and easy.

  • Forum posts: 19

May 23, 2017, 1:16:42 PM via Website

Hi Majbahul Islam,

As you said uploading an app on Play store is not enough to make your app popular on play store. You need to opt for ASO - App Store Optimization. Which includes the techniques that can help you to make your app popular among your audience and can get you as many downloads as it can.

Here are a few points that you can use:

  1. Keyword Research - Perform keyword research using sensor tower, or app annie which will help you to decide which keywords you need to target for getting maximum installs for your app.

  2. Add Good Title and Describe your app in an engaging manner. and select an appropriate category for your app.

  3. Add a great looking logo and screen shots of your app (if possible try to add a good video too.)

  4. Make sure you have some valuable ratings and reviews for your app on play store.

Hope this helps. :)

  • Forum posts: 18

May 24, 2017, 6:00:40 AM via Website

You need installs from users. You can reach your users on the forums, with ads, with social networks. It is up to you, what you like the most

  • Forum posts: 11

Jun 3, 2017, 12:44:08 PM via Website

I think Facebook ads are great way to reach more people in less time.

  • Forum posts: 11

Oct 24, 2017, 10:31:39 AM via Website

Hi there, based on my experience, here are some effective and free android app marketing methods for you:

Play Store Optimization
First and foremost, we could not start this list without mentioning Play Store Optimization and its benefits. It is the process of improving a mobile app visibility in the store by optimizing each metadata element (app title, description, keywords, screenshots, etc.) according to the store and trends’ best practices.

Alter App Stores
Besides Google Play , there are many app stores where you can upload your app, such as Amazon Appstore, GetJar, SlideMe, AppBrain, Opera Mobile Store and AppsLib, which can boost your app audiences, visibility and downloads.

Apply for Awards
Participating in app awards is the most recommended channel, it can give you tons of press, exposure, reviews and plenty of downloads. These are some of the most famous app awards sites:
- Appy Awards
- Best App Ever Awards
- AppCircus competition
- Apple Design Awards
- Appsters Awards

Integrate Social share Within The App
Very powerful, effective and cheap tool for acquiring new users, yet so undervalued.By including the option within your app to share their screens and share in-app content, you broaden your app visibility and create a platform by which your users can express themselves. One of the reasons why social games are so popular is the fact they smoothly implemented the invite functionality.

Besides promotion, I suggest you get some positive app reviews to increase the download rates, reviewapp4u provides this kind of service, the minimum order is 10 reviews, which will not cost you much, but can boost your app downloads efficiently, becuase most people will check the app reviews before downloading an app, and people will be convinced by the positive app reviews. Hope those methods are useful to you.

— modified on Oct 24, 2017, 10:37:05 AM

Cody Travers

  • Forum posts: 1

Oct 31, 2017, 11:51:01 AM via Website

Hi. First of all I would find some QA and chats where people looking for apps like yours. I think the best way of promoting your product is to find someone who really needs it. All the best.

  • Forum posts: 12

Nov 20, 2017, 1:07:38 AM via Website

I think Facebook ads are great way to reach more people

  • Forum posts: 8

Jan 1, 2019, 11:43:08 AM via Website

Create social media pages and posts, share through it.
if you want a genuine quick hike in app downloads try some paid app promotion services like AppRank PRO.

  • Forum posts: 37

Jan 27, 2019, 5:40:57 PM via Website

First of all, you have to reach a real quality for your application. And depending on the type of your application you need different approaches to development. So that I'd recommend you to take a look at this blog where you can find info about databases for apps and much more.

  • Forum posts: 1

Apr 26, 2019, 2:45:35 PM via Website

I think best part will be starting a pre-marketing campaign for your app through social media, blogs and other platforms . It will be helpful for you building a solid user base and develop initial user interest. Later all depends on how your app performs in real world .

  • Forum posts: 19

Jul 31, 2019, 7:22:16 AM via Website

Hey, Majbahul!
The best way to promote your product(it doesn't matter what it is) is a marketing campaign. You can use SMM, for example, to promote your app on Facebook or Instagram, or SMS marketing. I prefer the second one. If you find a useful service, you can be sure that people will find out about your app. In my marketing campaigns testelium's services helps me a lot. Friendly and easy to use interface allows me to control everything even on my smartphone.
I wish you luck with your promotion!

  • Forum posts: 50

Aug 4, 2019, 9:49:10 AM via Website

If you don’t have ad budget and you consider yourself as newbie at publishing I advice you to make a good app store optimization first.

  • Forum posts: 28

Sep 12, 2019, 5:58:45 PM via Website

Promote a new mobile app in special geos is a challenge at least. Anyway, lets make some plan how to get your app to the Top.Between the marketing company and individual work on promotion - choose smth between. Of course, if you dont know any marketing tools and even don`t want to understand how they work it will be better to give all your funds some specialist. But, I hope that you want to do it independently as better as possible and I help you with.

  1. App Store Optimization. Conduct keyword research to find the best keyphrases to target. Create a winning copy for the description and use the keywords in it.

  2. Сreate an eye-catching title, and add screenshots and a video.

  3. Important key factor is how many installs your app gets during first days. For this reason, use incentive installs. Companies like CPIMobi works pretty good and gives you up to 2 000 daily installs.

  4. Use forums - such us Making Money With Android Forum, AppBrain, xda-developers forum. This is a good space for getting reviews and share information about your new product.

  5. Create a microsite for your app. Use the landing page to feature screenshots and videos of your apps. This will lend a helping hand to bloggers who are thinking about featuring your apps in their articles.

  6. Email Marketing. Email marketing doesn’t mean investing in expensive email marketing services. All you have to do is create lists of potential clients and reach out to them with your app. Use your app’s website to collect as many email addresses as possible. Regular and useful email messages can help build relationships and get people to use your app.

  7. Facebook is a social network no marketer can afford to ignore. No matter what demographic you want to target with your app, this is a social site where you can find everyone. With the numbers almost touching 1.8 billion active users, make sure your app has a presence on it. Use the following tips:

Create a page for your app
Visit app-focused community where you can promote your app
Get feedback from people interested in your app
All of this tips are puzzles of one marketing strategy picture. So, be careful and work in all ways that will help to promote your app and make it visible to users. When organic installs traffic growth, you will get to the Top.

Hope it helps.

  • Forum posts: 50

Nov 11, 2019, 8:37:43 PM via Website

To inform the audience, it’s not enough to write in the comments in a foreign group that your company “A” is selling a cool product. To be heard, you need to offer users up-to-date and useful information. How to do it? Today you need to have special skills to promote your services. And I use experts for this purpose. They know the specifics of the market and customer psychology. And they know how to achieve success.