- Forum posts: 26
May 26, 2017, 9:32:14 AM via Website
May 26, 2017 9:32:14 AM via Website
People who have created apps know that it’s harder than it looks to get app installs. so you need to know how to attract users to download your app. You can attract potential users download your app with the following methods.
Optimize app
App title - Make sure your app title unique and attractive, what’s
more, adding descriptive keywords in titles will increase your app’s
discoverability by 10.3%. App icon - A better icon can increase your
downloads up to 560%. keep your design simple and eye-catchy.Screenshots - Show off the best features of your app in the first two
images. According to research by Storemaven 60% users won’t swipe
past the first two screenshots.Description - According toStoreMaven, only an average of 5% users
will click the “read more”button below the short description on
Google Play.This number is further down to only 2% on Apple’s App
Store. So make sure to highlight your app features and advantages in
the first 3 lines.
Gather positive reviews and high ratings
Data shows that 75% users will take the app reviews as one of the most important reference factors to judge the app and 94% users would like to download those 4-5 rating apps.
Influencers sharing
Most people like to follow others and be influenced by the words of influencers. These people may include influential bloggers, newspaper journalists, professional tech writers in social network like Facebook or Twitter.
Build word of mouth
Potentially the best way to get traction for your app is through word of mouth. Not only does it create a viral effect, but people trust others to tell them about great discoveries.
Host a giveaway
You can create special prizes and raffle them away to those who download your app.
Free a day/Offer discounts
If your app is paid, or you are are working with in-app purchases, offer them at cheaper prices on certain days or free a day, and let your users know via push notifications or your email newsletter.