Details Not Yet Public
Although details on what ther partnership will entail have yet to be made public It seems likely that the rapper will not just be endorsing the line of phones but may be offering additional services. Jay-Z currently owns a sports management company, along with a restaurant chain and also a record company which boasts a stable of artists that include Calvin Harris, J. Cole and Willow Smith. Perhaps some free music streaming service is in the works? Or maybe they may do something similar to what HTC did with the Beats By Dre line of headphones?
Boosting an already successful range of products
Samsung certainly doesn't need any help selling its handsets as it recently announced that is had sold about 10 million units of its Samsung Galaxy S4 phone in its first month. What it may be trying to do here is get its hands on something that may give it another advantage in the market and what better way to do it than to have one of the mainstays of mainstream culture helping you out?
Jay-Z, whose real name is Shawn Corey Carter, is one of the cornerstones of hiphop and mainstream culture right now and has been for a longtime. He has produced 11 number one albums, more than any other solo artist in history. The longevity and influence is definitely there. We will just have to wait and see what the partnership, if it does go ahead, entails.
What do you think of Samsung's potential partnership with Jay-Z?
Source: Huffington Post