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Poll: does Apple still need the iPhone to be a $1 trillion company?

Poll: does Apple still need the iPhone to be a $1 trillion company?

This week Apple revealed its financial results for the second quarter of 2019. For the most part, it was business as usual. Surprise surprise, Apple makes truckloads of cash. One interesting takeaway, however, concerns the company's reliance on iPhone sales.

For the first time in a long time, the iPhone now accounts for less than 50% of Apple's revenue. We've known that iPhone sales have been on the slide for some time. The iPhone XS, XS Max and "affordable" iPhone XR did not exactly set the world alight in terms of sales, and Apple has scaled back production on its flagship smartphones more than once since they launched.

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The Apple Watch is becoming an increasingly key product for Apple. / © Apple (screenshot)

Now, it seems as though the company is making up the shortfall with products such as the Apple Watch, the ever-popular AirPods wireless headphones, and its computer products. Tim Cook remains positive for the future, saying that Apple's net sales of $53.8 billion were driven by record revenues in all respects and an acceleration in wearable growth.

But does the decline of the iPhone really matter? What does it mean for the future of Apple? We want to know your opinion!

Does Apple need the iPhone to be a $1 trillion company?
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If you have a different opinion that was not part of our poll, don't be afraid to leave your answer in the comments section below.

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4 comments

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  • Iphone sales is important to Apple for the Apple name recognization. When people think Apple they think Iphone which will make them think more favorably about other Apple products


  • Apple has made some decisions I have to shake my head at and two good examples was ending iTunes / ceasing production of iPods (both were still bringing 💰 to Apple).

    I don't think Apple Consumers are going to bail on iTunes and immediately go to Apple Music. I feel Apple TV (and Android TV) need some more work if it's going to compete with something like Roku / Amazon TV.

    I think they can still continue selling iPhones, but Apple needs to think carefully about prices! Even Google needed to learn why there's a need for 3 Models (Expensive, Financable, Affordable)!

    There is too much competition out there that delivers enough of what a Consumer needs at a price they are willing to pay (I can't speak for the Apple Cult Consumers, but it appears their numbers are dwindling OR they love the device they have and don't want to trade it in for another OR that iPhone 6 battery fiasco turned Consumers away!)


  • The iPhone sales slump is a minor speed bump for Apple. That's because they knew it was coming which is why they are building up their services business which will make more money for Apple than sales of iPhones. The device to consume their services is already in the hands of the consumer. Just my two pfennig.


  • storm 2 weeks ago Link to comment

    the iphone is the core of their services income stream. Its a razor handle and blades style economy.

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