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Opinion 40 Shares 10 comments

Here's why I can't wait for the Asus Zenfone 3

Over the past twelve months, there has been no shortage of great-looking, low-cost handsets. The Asus Zenfone 3 is just the next in line, but there are several aspects of it which I think could elevate it above the rabble of new mid-range smartphones. 

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The Asus Zenfone 3 echoes its spun metal rear on its wallpaper. / © Adrenaline/ANDROIDPIT

The Asus Zenfone 3 has something of a Sony-style design aesthetic: thin, flat, metal with little ornamentation on the front and back. With 2.5D Gorilla Glass on both sides, spun-metal underneath, and chamfered edges, it seriously appeals to me on a design level.

Its striking, aqua blue color variant is just a cherry on the cake.

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The Asus Zenfone 2. / © ANDROIDPIT

This aside, the differences between this series and the Zenfone 2 also fills me with confidence in what the Zenfone 3 will do. While many manufacturers try to make small, inoffensive refinements to their smartphones, the Zenfone 3 looks almost like it's part of another smartphone series: this is a great leap forward in build quality, and it makes me wonder if Asus has managed to make the Zenfone 3's insides as impressive. 

Early signs suggest it has. The Zenfone 3 houses an 8 MP front camera, 16 MP rear camera, and a Full-HD display. What's more the Zenfone 3 is also said to have a lightning fast laser-autofocus which focuses in just 0.03 seconds – the same speed as the incredible Sony Xperia Z5 camera

But what I find most exciting is that, of the trio of Zenfone 3 models that Asus will release, it’s only the lowest-cost option which houses this beautiful, spun metal with 2.5D glass design.

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Four color variants for the Zenfone 3. / © Asus

How impressive it is that the Asus is delivering this – possibly it's most attractive smartphone design ever – exclusively to its most affordable new phone? It's just wonderful to think that arguably the best looking Zenfone 3 is the one which can be enjoyed by the most users. 

With a Snapdragon 625 chip and Adreno 506 GPU, I know it's unlikely to appeal to enthusiasts or power users. But given the improvements upon the Zenfone 2, I have no doubt that this will be an incredible smartphone. 

Are you excited for the Asus Zenfone 3? Let me know in the comments. 


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  • I'm waiting on the Zenfone 3 deluxe as well but nobody seems to know for sure when it will be released. If you do let me know, I think I might have to camp out at the store for this one.

  • Can't wait!!

  • Why am I still waiting on my marshmallow update on my ASUS ZenFone 2 deluxe? I may as well buy the ASUS ZenFone 3 deluxe instead of waiting.

    • Yeah I still haven't received Marshmallow on my ZenFone 2.

    • Look, I updated my zenfone selfie to marshmallow by going to asus oficial website, asus zenfone selfie, support and I downloaded the latest WorldWide version(M). I pasted the zip on internal storage, rebooted and the update notification pops up. I guess u can try it! Im also waiting for Zenfone 3!

  • I'm thrilled at the design, it's just something I've been wanting!:)

  • you should wait buddy otherwise u will get mad and it will take a lot of hospital charges

  • I was excited about the Ultra however even for a large phone enthusiast as myself I'm thinking it might be too big. I agree the Zenfone 3 might be worth considering.

  • I was waiting for the Zenfone 3 Ultra until I saw that it didn't have the right bands for use in the US. Great job Asus.

  • Yes, I'm also waiting eagerly for Zenfone 3. But I have choosen Zenfone 3 Deluxe. It's awesome. But if there could be IR blaster and Multi colour led notification light then Yahooooo... :D

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