A month ago Sterling wrote about Recon Instruments, the Vancouver-based company that produces technical HUD-goggles for athletes. Sterling's previous experience was with the ski-goggles known as Snow, and many of you would have since become familiar with Jet, a cyclist/triathlete-focused wearable, through its extensive advertising campaign on basically every tech website on the internet. Someone else who noticed it was Intel, and they have now made a significant investment in the Canadian company.
Recon Instruments has already shipped more than 50,000 of their wearable computing headsets, and are already proving themselves as solid competition for Google Glass when it eventually arrives on the market. Recon Jet currently sells for $600, the Explorer Edition of Glass $1500, with the eventual consumer edition going for anywhere between $300-$800, depending on who's guess sounds better to you. But Intel are certainly paying attention right now, and hitching their wagon to Recon at a still relatively early point in the game is a wise move. Recon will undoubtedly make a consumer device eventually.
Intel are obviously keen on wearable technology, and considering Recon Instruments' success so far, now is a great time for the two to pair up. Recon could use the backing and exposure, and Intel could use the connection at an early stage to a pioneer in the field of wearable technology. While there's no dollar amount put on the investment yet, when a company like Intel says ''significant'' that's got to mean something. Intel already have fingers in the Oakley and Nike FuelBand pies, and the processing giant has also been developing Quark, a new embedded technology for the mobile and wearable market. Perhaps Recon is where Quark will find its first home. If you are interested in getting your own pair of Recon Jet, you can currently get $100 off using the INTEL100 code at the website's checkout.
What do you think of Recon Jet? Do you think given a few tweaks it could compete with Glass?